(2019年4月號516期動腦雜誌)Globally, digitized advertisements have overtaken the television ad. In 2018, estimates indicated that digitized ads have, for the first time, surpassed TV ads.

According to reports by DMA and Deloitte, the sales market is still growing. In 2017, only 7% of companies invested more than 10% of their total revenue in marketing. This rose to 21% in 2018, an incr ......